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 TomTom announces Go Live 1535M

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T O P I C    R E V I E W
caryrae Posted - 30 août 2011 : 00:28:45
Press release:

TomTom Introduces World's First Navigation Device with Travel-Specific Apps and TomTom HD Traffic with Real-Time Updates
New Connected Devices Help Drivers Travel Smarter with Apps from Yelp®, TripAdvisor®, Expedia® and Twitter

Concord, MA, August 29, 2011 – TomTom today announced the launch of the world's first portable navigation device with a suite of popular travel apps. The connected TomTom GO LIVE 1535M device will combine the most comprehensive road and traffic information from TomTom HD Traffic, with the insight of travel-related apps. These new features will give people in cars the information they need on a dedicated device designed to offer the best navigation experience. Using TomTom's connected LIVE services, drivers can access the information they need while on the road by browsing through helpful travel apps from Yelp®, TripAdvisor®, Expedia® and Twitter. With these apps, users can read restaurant reviews, find hotel availability or automatically tweet their arrival time without ever leaving the car. Additionally, they'll have access to updated fuel prices, weather forecasts, and Local Search

"By giving people the most up-to-date traffic details as well as relevant local content provided by travel apps, TomTom is bringing a new level of connectivity to drivers by providing information in the most effective platform available," said Tim Roper, president of TomTom, Inc. "We are excited to expand TomTom HD Traffic services onto our new range of connected devices at a more affordable price, as it can dramatically reduce time spent in traffic for our customers."

As a connected device, the new TomTom GO LIVE device saves people time, money and stress by delivering real-time information and continuously monitoring and rerouting drivers based on current traffic conditions. TomTom HD Traffic provides the most accurate reporting available by capturing more of the actual traffic jams than ever before. Additionally, TomTom HD Traffic processes traffic conditions for all major and secondary roads within the U.S. road network and proactively delivers real-time traffic updates to devices every two minutes.

Features Overview
- Intuitive Voice Recognition with one-step address entry
- Bluetooth Hands-Free Calling*
- Integrated Mount with flip-screen
- Crisp, sharp graphics and intuitive user menus
- Expanded driving view on 5" touch screens
- Spoken Street Names
- Advanced Lane Guidance
- Maps of US, CAN and MEX (GO LIVE 1535 M)
- Maps of US (GO LIVE 1530)
- Lifetime Map Updates** (varies by model)

Additional Features Available the GO LIVE 1535 M
- TomTom LIVE Services bundle, including TomTom HD Traffic (available in country of purchase)
- New Travel apps from Yelp, TripAdvisor, Expedia and Twitter
- Other popular TomTom Apps like Local Search, Fuel Prices, and Weather Forecasts

Availability and Pricing
The TomTom GO LIVE 1535 M will be available at retail stores and from online retailers in October 2011. Pricing starts at $249 MSRP. A free 12-month subscription of LIVE services will be available with each purchase.

The new GO devices will be available at retailers nationwide, including and

Users of the GO LIVE 2535 M will also be able to download these Apps to their existing device through a software update this fall.
9   L A T E S T    R E P L I E S    (Newest First)
gpspassion Posted - 20 mars 2012 : 10:53:37
Actually I prefer the 1535/Via/GO 825 form factor and screen (not as bright though) to the one of the 2535 that feels a bit like a "brick" and has a very insensitive/unresponsive screen. Need to look into that Garmin "smartphone link" you mention.
Superj Posted - 28 févr. 2012 : 03:35:14
Just thought I'd chime in on the 1535m. I bought one. It does feel a little cheap compared to the higher end 2505, but the Live services are the real star with this thing. It seems like the TomTom HD traffic is better than Garmin's traffic in my part of the country.
If it weren't for the Live Traffic I would definitly be on a Garmin because of the more polished UI and responsiveness.
I wonder if TomTom is planning a response to Garmin's smartphone link for the the 2xxx units?
Kex Posted - 11 sept. 2011 : 15:18:45
@synomenon: Nope, and nope.

The screen on the 1535 is likely to be quite good, in my opinion, and it will have the advantage of not being highly glossy for reflections, but you won't get that "wow!" effect from the high contrast and feather sensitivity of the GO 2535. Sometimes I find the GO 2535 too sensitive, however. For example, if using the auto-off feature, you really have to wait the whole ten seconds before putting the 2535 away anywhere. The screen is so sensitive that something is almost certain to touch the "cancel" button and cause the device to remain on in the glove compartment or wherever it was stowed.

The mount looks identical to the existing VIA range (and those are in stores, if you want to check them). They can be removed with a fairly simple procedure (for replacement, for example), but they are not designed to be removed on a regular basis. If removed frequently, the ball fitting will almost certainly become to loose.

Because the mount is not magnetic, the cable will probably not be proprietary either, but some form of mini-USB, like the current XL and VIA models.

One other difference will be the speaker. The 2535 speaker is wonderful. The 1535 is likely to be more similar to the cheaper speaker on the XL range.
caryrae Posted - 11 sept. 2011 : 14:29:28
This is what the tomtom website says for the screen "16:9 Resistive widescreen".

and this is the mount:
synomenon Posted - 11 sept. 2011 : 07:37:28
Does the 1535M not have a capacitive screen or magnetic mount?
Kex Posted - 09 sept. 2011 : 04:20:04
When were you using the GO 740?

I would say that LIVE Services traffic has shown a massive improvement in the Los Angeles area since it became HD Traffic officially earlier this year. I have become accustomed to accuracy to within two or three minutes over a 15-30 mile journey through downtown traffic during rush hour at least 75% of the time. In fact, I can now rely on estimated arrival times when driving to LAX to catch a flight even though I need to drive through downtown during rush hour to get there. Before this, I would have to double the expected travel time to include a sufficient "error margin" in case of bad traffic on the trip. It's quite unusual for arrival times to deviate from the estimate by more than five minutes.

Google search is still a little laborious, I find. I'll have to measure exactly how long it takes, but it's not as fast as a regular POI search. It's not something I use that frequently.
jeffcarp94 Posted - 09 sept. 2011 : 03:38:29
Have Live Services improved since the 740 Live? I quit using my 740 Live because I got so fed up with the slow speed of Live services, especially Google Search. I could literally pull out my Android smartphone, search for a POI and retrieve it's address from Google Maps, before Live Services retrieved the same result from Google. Is it better now?
Kex Posted - 09 sept. 2011 : 02:42:05
This really is an interesting development! TomTom adding reviews from Yelp, TripAdvisor and Expedia seems like a great idea. Currently, when you search for a restaurant, hotel, or other POI, in an unknown area, you have no idea what the pricing is like or how good the location is. This could greatly enhance how useful POI searches can be.

It's great that it's being added to existing LIVE devices as well. Apparently, there will not be an increase in cost for existing LIVE Services subscriptions to include these new functions either (currently $60 per year in the U.S.A.).

If launch pricing is around $250, I would expect that to drop to $200, possibly as low as $175 within six months or so. The GO 2535M LIVE has decreased from $350 earlier this year to the $250-275 range within six months or so (and I think it's a fantastic device at that price - I already loved it at $300).

The advantages of the existing, slightly more expensive GO 2535, that come to mind are mainly:

1) A large, capacitive screen. Very sensitive and easy to use, with excellent contrast and brightness, but also very glossy (it can be hard to control reflections effectively).

2) Magnetic mount. This is close to perfection, if it's possible in your area to leave the mount and cable in your vehicle. The device can be positioned with one hand, even while driving, since a magnet clips the device into the mount effortlessly.

3) Magnetic power cord. When you position the device in the mount, this pulls the power cord up from its disconnected position, where it hangs loosely in the mount, and connects it to the device. No pushing or pulling, fiddling or gnashing of teeth! It's simplicity itself, and removal is equally simple.

If you don't mind the bulk of the integrated mount on this new GO 1535, and if you can't leave the mount on your windshield where you usually park anyway (for security reasons, in particular), then this might be a good option for you. The screen will be quite good, probably, and I have to admit that the resistive screen on my XL has become very easy to use after some application updates in the first six months of 2010, even compared to the excellent screen on the GO 2535.

I'd still recommend the GO 2535 though, if it's acceptable to leave the mount attached to your vehicle (or on a removable dashboard mount).
synomenon Posted - 30 août 2011 : 06:10:40
No new connected unit from Garmin means I'm getting a TomTom next and this one looks pretty good.

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